Facebook Workplace looks like a simple, inexpensive way to improve internal communication in your cafe, bar or restaurant. It has that very familiar interface – who doesn’t understand likes, photo posting, events and the newsfeed, and it runs out of a separate app. You don’t use your personal Facebook profile to sign-in, that’s done with a new company-based identity.
Here’s the official Facebook explainer and of course there’s a ton of helpful information on the Facebook Workplace site.
Update: another interesting article on a company’s experience with Workplace over 6 months.
Issues to consider, for and against:
- Familiar look & feel means posting is more likely – one of the biggest drawbacks with non-standard intranet sites is that they are ignored.
- Low cost – USD $3 p.p. per month, with a free version that’s ad-supported. That’s a lot or a little according to the value you place on this type of communication.
- Does not have the other features needed in a full-featured employee site eg document storage, policy explanations, communication options. That would still be needed.
- You’re using ‘rented land’ instead of your own site – Facebook has a habit of making changes to all it’s properties, and you get no say in it.
- Private discussion groups can be set up for selected members , if needed.
Definitely worth exploring – maybe with a small group of employees who would give honest feedback and champion it if you went ahead…